How to Prepare Nigerian Party Jollof Rice

Nigerian party Jollof rice preparation

Nigerian  Party Jollof Rice has gained widespread recognition both locally and globally due to its outstanding taste and aroma. It has become a signature dish and is often compared with Ghanaian Jollof Rice. Many Nigerians take pride in their Jollof Rice, claiming it is the best in the world. This dish is typically prepared for important occasions like weddings, child dedications, church ceremonies, and birthday parties. Jollof Rice has dominated the culinary scene at various ceremonies and occasions, as it is often the meal of choice for celebratory events in Nigeria. The popularity of the Nigerian party Jollof Rice is also attributed to the high level of rice consumption across the country. Rice is one of the major staple foods in Nigeria, enjoyed by people from all geopolitical zones and socioeconomic classes. Approximately 57% of the 6.7 million metric tonnes of rice consumed in Nigeria annually is locally produced, resulting in a supply deficit of about 3 million metric tonnes. Ingredients for Preparing Nigerian Jollof Rice – Long-grain rice – Fresh tomatoes – Fresh peppers – Onions – Seasoning cubes – Meat (your choice) – Fish (optional) – Spices (especially curry powder and thyme) – Groundnut oil – Salt – Crayfish (dried shrimp) – Fresh spices (optional) Preparation Steps 1. Parboil the rice (preferably long-grain) for 30 minutes. 2. Drain the parboiled rice and set it aside. 3. Blend fresh tomatoes, peppers, and onions with your desired spices, then set aside. 4. Wash your meat and fish and place them in a pot. 5. Add seasoning cubes, onions, peppers, and salt to taste. Cook the meat and fish for 15 minutes. 6. You can cook the fresh fish and meat together or separately; the fish is optional. 7. Grind the crayfish thoroughly. 8. Remove the bones from your smoked fish (this step is optional but recommended). 9. Heat a pot over a fire. 10. Add groundnut oil and allow it to heat for 5 minutes. 11. Pour the blended mixture of fresh tomatoes, peppers, and onions into the hot oil and fry for 30 minutes. 12. Add seasoning cubes, ground spices, and salt to taste. 13. Stir for 3 minutes. 14. Add the ground crayfish and smoked fish, then cover to heat. 15. Add the cooked meat and fish stock to the stew. 16. If needed, add additional water and then pour in the drained rice. 17. Cook until the rice is fully done. Enjoy your delicious Nigerian Jollof Rice Also Read: Family; The One Thing That Truly Matte

Top 5 Artificial Intelligence Courses And Certifications That Will Boost Your Career And Business in 2025

Top 5 Artificial Intelligence Courses And Certifications That Will Boost Your Career And Business in 2025 (1)

With the rise in Artificial Intelligence across the landscape of the world and the disruption it brings to almost every aspect of human life, no one wants to miss out on the trend. But a trend? I don’t think so Artificial Intelligence is now beyond just another trend, as trends fade away after a certain- short or extended period of time. But AI, just like the internet was introduced and blew up in the early 1900s and has been a part of human existence till tomorrow, so also artificial intelligence is gradually becoming a significant part of our existence as humans in this civilization which is here to stay. Its significance is extremely powerful as it is on track to be the key technology that enables business transformation and gives companies a competitive edge. AI can help businesses be more productive by automating their processes, which includes using robotics and autonomous vehicles. It can also help by supporting their existing workforces with AI technologies such as assisted and augmented intelligence. Most organizations are working to implement AI in their business processes and products. Organizations are using AI in various business applications, including finance, marketing, healthcare, smart home devices, retail, fraud detection and security surveillance. With this bird’s eye view of the significance of Artificial Intelligence, it is very expedient that as a career professional and or a business individual or an entrepreneur who wants to continually stay on the crux of their journey, you should have a definite, whether basic or in depth knowledge of this whole new world. But why’s a certification in AI important? It is important for various reasons including: Taking a course and getting certified in AI can set an individual on a trajectory of a successful and adventurous career. There are constant changes in the field of AI, and it can be a challenge to keep up with that pace of change. A certification would inform anyone you are familiar with the latest developments in the field A certification in AI can set you apart from the competition and reveal to employers that you have the skills they want and need AI demands advanced education. A National University examination of 15,000 job postings on Indeed.com found that nearly 80% of AI job openings require candidates to have a master’s degree, while 60% demanded at least a bachelor’s degree. Another 18% required a PhD, while only 8% would consider a high school diploma.   So here are the Top 5 AI Courses and Certifications IBM Applied AI Professional Certificate by Coursera This is a beginner-level AI certification course that will help students know how to do the following including: Understand the basics of artificial intelligence; its applications and use cases; and key AI technologies, such as machine learning, deep learning and neural networks. Build AI-powered tools using IBM Watson AI services, APIs and Python with minimal coding. Create virtual assistants and AI chatbots without programming and deploy them on websites. Apply computer vision techniques using Python, OpenCV and Watson. Develop custom image classification models and deploy them in the cloud. Requirements: While the series is open to everyone with both technical and nontechnical backgrounds, the final two courses require some knowledge of Python to build and deploy AI applications. For students with no programming background, an introductory Python course is included. You can check it out here Deep Learning Specialization by Andrew Ng via Coursera This detailed series of five intermediate to advanced courses, covers neural networks and deep learning as well as their applications. Learners will be able to: Build and train deep neural networks. Identify key architecture parameters. Implement vectorized neural networks and deep learning to various applications. Build a convolutional neural network. Apply it to detection and recognition tasks. Use neural style transfer to generate art. Apply algorithms to image and video data. Students will also build and train recurrent neural networks, work with natural language processing (NLP) and word embeddings, and use HuggingFace tokenizers and transformer models to perform named entity recognition and question answering. Requirements: Intermediate Python skills; basic programming; understanding of loops, data structures; and a basic understanding of linear algebra and machine learning (ML). To get started, click here Google Cloud’s Introduction to Generative AI Learning Path This certificate inclusive course by Google covers what generative AI and large language models are for beginners. It is oriented around specific Google applications, which is only good if you are a Google shop. Tools used include Google Tools and Vertex AI. It includes a section on responsible AI, encouraging the learner to keep ethical practices around the generative AI in mind. To start, check here Master the Fundamentals of AI and Machine Learning via LinkedIn Learning This bundle, open to everyone regardless of experience, includes 10 short courses presented by industry experts. They aim to help anyone master the fundamentals and future of AI and ML (machine learning) and make more educated decisions and contributions in their organizations. Students will learn how leading companies are using AI and machine learning to alter how they do business as well as gain insight into addressing future ideas regarding issues of accountability, security and clarity in AI. They will also earn a certificate of completion from LinkedIn Learning after completing the following 10 courses: AI Accountability Essential Training. Artificial Intelligence Foundations: Machine Learning. Artificial Intelligence Foundations: Thinking Machines. Artificial Intelligence Foundations: Neural Networks. Cognitive Technologies: The Real Opportunities for Business. AI Algorithms for Gaming. AI The LinkedIn Way: A Conversation with Deepak Agarwal. Artificial Intelligence for Project Managers. Learning XAI: Explainable Artificial Intelligence. Artificial Intelligence for Cybersecurity. Register here Artificial Intelligence A-Z 2024: Build 7 AI + LLM & ChatGPT via Udemy This course via Udemy is a comprehensive online course designed to teach both the fundamentals as well as advanced concepts of AI, machine learning and deep learning. The key topics covered include State-of-the-art AI models Q-learning and deep Q-learning Proximal policy optimization (PPO) Large language models, transformers, NLP techniques for chatbots … Read more

MY DREAMS-THE MAN IN THE MIRROR

MY DREAM THE MAN IN THE MIRROR

TO THE MAN IN THE MIRROR: In a world where even before I became a boy, I was tagged “A Man”. In a world where I was told, ‘Shhh, men don’t cry’. There’s me, who still wants to be a Man. Life is hard; it’s really hard. But what’s harder is living up to just be like you. Hey, don’t get me wrong, I want to be you. I want to grow up fast so I can become a just. But even as a boy, the world isn’t fair to me, and so I work twice as hard just to make sure I’m fit to be a man – whether I hit the gym or not. I look around me, and it isn’t looking like it. It doesn’t seem to me that this is how to become a m, but no one will teach me. Because as a wanna-be-man, I have to put my head down and somehow try to figure it out. I know you look at me now, and you might not see me being you. I know you’re not proud of me; I’m not proud of me either. But let’s not get ahead of ourselves because I’m still working. And I’m sorry – sorry that I wasted a lot of time before realizing it. Sorry I’ve kept you waiting for what seems like forever. Sorry I’m not doing enough to be good enough for you. But I’m trying, even with nothing. I’m trying to be everything for everyone, especially you. I’m trying to live a day at a time while trying to live in my future. I’m trying to be that person the world would recognize as a Man. Even though it’s my life, they seem to already have a ‘how to live your life’ plan. Sometimes I want to just give up and scream as loud as I can, “I DON’T CARE!” But that isn’t true, and we both know it. So I won’t give up. I won’t stop trying because I know life isn’t a bed of roses, and being a like you will make me lie on a bed of thorns instead. I know it’s looking like it now, but I promise that a day will come when you’ll look at me again and say, “I’m proud of the Man you’ve become.” ALSO READ:10 Healthy Steps to Defeat Negativity  

Why Brand Reputation Matters for Your Business and How Inconsistent Branding Could Cost You

Why Brand Reputation Matters for Your Business and How Inconsistent Branding Could Cost You

In any business, there’s one key factor that can make or break your success which is known as brand reputation. Brand reputation is how the public perceives your company or brand. It’s what people think of when they hear your name or see your logo. Let’s think of it this way: Imagine you’re in a supermarket, standing in front of the soft drink aisle. You see two options: Coca-Cola, a trusted, well-known global brand, and a lesser-known local brand you’ve never tried before. Which one are you more likely to choose? Most people would pick Coca-Cola, even if the local brand is cheaper. Why? Because Coca-Cola has earned trust over the years through consistent product quality, solid marketing, and a great customer experience. The familiarity and reliability of Coca-Cola make it the easy choice. This is the power of brand reputation. A strong reputation builds trust with customers, and trust is what influences their purchasing decisions. When customers trust your brand, they come back for repeat business, recommend you to others, and help drive your sales. It also helps your brand stand out in a crowded market and attract new customers. On the other hand, a poor reputation can have the opposite effect. It can lead to lost sales, bad reviews, and a damaged image that’s tough to repair. That’s why building a solid brand reputation is so important. How Brand Reputation is Built Building a strong brand reputation doesn’t happen by accident. It’s earned over time through consistent actions. Brands with good reputations always deliver on their promises, maintain high quality, and engage with customers in a way that makes them feel valued. Here’s how you can build a strong reputation: Consistency in Quality: Always offer reliable products or services that live up to your brand’s promises. Reliable Customer Service: Be there for your customers when they need you. Resolve issues quickly and professionally. Clear Messaging: Make sure your message is always clear and aligned with your brand’s values. Also ensure it’s consistent across different platforms. Well-known brands like Coca-Cola, Nike, Tesla, and Amazon are great examples of companies that have built trust by staying consistent in their messaging and actions. They don’t just promise quality; they deliver it at every interaction with their customers. The Danger of Inconsistent Branding While building trust is important, protecting that trust is equally crucial. Inconsistent branding can be a silent killer for businesses. Imagine you’ve trusted a brand for years, but suddenly their messaging, product, or service quality changes. That can confuse customers and make them question whether they can still rely on the brand. Studies show that about 1 in 5 businesses fail because of inconsistent brand reputation. You’ve probably seen it happen: brands that were once popular fade away because they lost their consistency. Whether it’s due to poor customer service, a drop in product quality, or mixed-up messaging. The damage to a brand’s reputation can be hard to fix.This is why maintaining a strong brand reputation is a continuous effort. It’s something every business, big or small, must invest in. At TRW Consult, we help to manage your brand reputation. Wedon’t just monitor your brand; we help protect and promote it. Using a combination of powerful tools, including native and artificial intelligence, we track your brand’s performance, spot potential risks, and take proactive steps to ensure your reputation stays strong. What does this mean for you? It means that with TRW Consult on your side, you stay ahead of the competition. We make sure your branding is consistent across all platforms, which helps maintain customer trust and boost sales. We also ensure that your messaging stays clear, compelling, and true to your brand promise.  At TRW Consult, we help you build and maintain that trust with strategic brand management.With our help, you can rest easy knowing that your brand’s reputation is in the best hands. We’ll handle the details, so you can focus on growing your business. Are you ready to protect and promote your brand? Reach out to us, let’s grow your business! Also Read: Engage Us for Editorial Services  

The Best Love: 8 Ways To Remind You of God’s Love

The Best Love 8 Ways To Remind You of God's Love

Feeling Unloved and Unseen? Here Are Reminders of the Best Love Ever – God’s Love. Love is an emotion characterized by strong feelings of affection for another arising out of kinship, companionship, admiration, or benevolence (Britannica). God is love. The best description of love is found in John 3:16, which says, “For God so loved the world that he gave his one and only begotten Son, that whoever believes in him shall not perish but have eternal life.” It’s essential to remember that there’s no better love than the love God has for us. And God has commanded us to love others as He has loved us (John 13:34). In the Bible, we see that God is a loving Father. Here are some reminders of His love: Love Cares: Do you feel uncared for here’s a reminder of God’s love, and how much He cares for us. God cares for us deeply. In Matthew 6:26-30, Jesus says, “Look at the birds of the air; they do not sow or reap or store away in barns, and yet your heavenly Father feeds them. Are you not much more valuable than they?… And why do you worry about clothes? See how the flowers of the field grow. They do not labor or spin.” Love Provides: The other day, you were in lack and as always, God came through for you in ways you didn’t even expect. Fear not, God is the same yesterday, today, and forever. He will come to your aid today. God provides for His children abundantly. In Matthew 7:9-11, Jesus says, “Which of you, if your son asks for bread, will give him a stone? Or if he asks for a fish, will give him a snake? If you, then, though you are evil, know how to give good gifts to your children, how much more will your Father in heaven give good gifts to those who ask him!” Love Sacrifices: There’s no love without sacrifice, and Christ has made the greatest sacrifice ever. Romans 5:8 says, “But God demonstrates his own love for us in this: While we were still sinners, Christ died for us.” Love Protects: Are you scared of the plans of the enemy? Here’s a reassurance, God protects His children with care. In Psalm 91:11-12, it says, “For he will command his angels concerning you to guard you in all your ways; they will lift you up in their hands, so that you will not strike your foot against a stone.” Love Comforts: Are you in despair, so you feel depressed, neglected. God is stretching His arms, allow Him into your heart. God comforts His children in times of need. In John 14:16-17, Jesus says, “And I will ask the Father, and he will give you another advocate to help you and be with you forever—the Spirit of truth.” Matthew 11:28-30 says, “Come to me, all you who are weary and burdened, and I will give you rest. Take my yoke upon you and learn from me, for I am gentle and humble in heart, and you will find rest for your souls. For my yoke is easy and my burden is light.” Love Sees: God sees us and knows each and every part of our being. In Genesis 16:13-14, Hagar, who was distressed and in the desert, encountered the angel of the Lord. She realized God was aware of her circumstances and called Him El-roi, meaning “You are the God who sees me… I have now seen the One who sees me.” Love Listens: You need someone to talk to? God listens to our prayers and answers. God knows the voice of His sheep. In Jeremiah 33:3, it says, “Call to me and I will answer you and tell you great and unsearchable things you do not know.” Love Heals: I want you to hold on God no matter how terrible and sad the hospital report says. God is the Great Physician. In Matthew 15:30, it says, “Great crowds came to him, bringing the lame, the blind, the crippled, the mute, and many others, and laid them at his feet; and he healed them.” Call to Action: Now, take a moment to reflect on the aspects of your life where God’s love is visible and undoubtedly present. Hold on to His faithfulness, and in prayer, ask the Lord to help your heart. Conclusion: As children of God, we’re commanded to love others as He has loved us (John 13:34). Love can be shared through the smallest acts of kindness. A smile, a thoughtful gesture, or a kind word can go a long way. True love goes beyond public displays; it’s about genuinely regarding others with kindness and respect. It’s about being willing to sacrifice for the benefit of others. Love is doing good without expecting anything in return. As Jesus taught, love is forgiving others “seventy times seven” (Matthew 18:22).   ALSO READ: Religion Creates No Boundaries In Love

The Power of Femininity: Strength, Fashion, Dominion, and Positive Contribution to Society

The power of femininity

Femininity is a force to be reckoned with that transcends looks or expectation. It is strength, elegance, authority, and the ability to build a better world. Women are breaking glass ceilings, taking over industries, and influencing culture today with the poise and beauty that characterize femininity. This article explores the intersection of strength, fashion, dominance, and the revolutionary effect of feminine power on society. Femininity as Strength The belief that femininity is the same as weakness is one that is false and obsolete. Femininity is, in fact, a display of strength in numerous senses—mental, emotional, physical, and social. Women have exhibited strength throughout history, from war heroines such as Joan of Arc to modern leaders such as Malala Yousafzai and Kamala Harris. Femininity finds strength in being able to nurture and support and remain firm in beliefs. Women juggle multiple roles—career professionals, mothers, entrepreneurs, and activists—without diluting their identity. Strength to remain soft and firm is among the finest attributes of femininity. Emotional intelligence, tolerance, and the ability to effect change through empathy render women powerful forces in society. Furthermore, feminine power is about being vulnerable and authentic. It takes courage to be emotional in a world where strength is often associated with emotional numbness. Vulnerable women who make good decisions are the essence of balanced power. Fashion as an Expression of Femininity Fashion is one of the most external expressions of femininity. Fashion is not just apparel; it is a language, a tool of self-expression, and a medium of empowerment. Throughout history, fashion has played a role in the construction of feminine identity and social status. From Victorian-era dresses to today’s power suits for female CEOs, fashion both enshrines beauty and reflects change in society. And now, femininity in fashion is to have an option—dressing in a flowing gown or in a fitted jacket without compromising on identity. Beyond beauty, fashion gives women a voice. Consider the impact of such campaigns as “Dress for Success,” which encourages women to embrace attire that exudes confidence and authority in the workplace. Fashion is also revolution; women have employed it to challenge norms, from Coco Chanel popularizing trousers for women to modern influencers embracing body positivity. Even in casual attire, womanhood shines through colors, texture, and the manner in which garments are worn. Truthfulness is the key to feminine style—dressing as oneself feels right and not based on outside pressures. From a bold lip color, stilettos, to minimalism, fashion is a powerful expression of feminine presence. Dominion: Women in Leadership and Influence Dominion is not dominance but authority to influence, decide, and shape the world. Women globally are redefining leadership and proving that femininity and power coexist. Women are leaving indelible marks in politics, business, technology, and social activism. Women like Oprah Winfrey, Michelle Obama, and Angela Merkel have proven that feminine leadership is not domination but vision, empathy, and transformation. Women’s ability to lead with grace and wisdom is unique. Unlike the ancient models of leadership based on aggression only, most women leaders bring collaboration, compassion, and creativity. This is evident in the success of women-led organizations that typically prioritize teamwork, oneness, and sustainable development. Even outside of formal leadership positions, women have influence in families, communities, and workplaces. A mother who raises confident children, an artist who uses imagination to challenge conventions, or a teacher who educates future generations—all of these are examples of feminine power in action. Women no longer need permission to exercise sovereignty; they are building the world by being themselves—fearless, intelligent, and resilient. Positive Contribution to Society One of the most wonderful aspects of femininity is how it benefits the greater good. Women have traditionally played crucial roles in society, whether as caregivers, innovators, or activists. In education, women like Malala Yousafzai have fought to get girls educated, in the sense that they bring access to information to the generations that come. In technology and science, innovators like Marie Curie and Ada Lovelace have gone an extra mile so that their achievements benefit humankind. Social activism is also led by women. It was women’s persistence in achieving voting rights, workplace equality, and reproductive rights that fueled the feminist movements. Women still lead such endeavors today for climate protection, human rights movements, and grassroots development efforts. In addition to activism, the day-to-day normal efforts of women build strong societies. The affection and love of mothers, the counseling of working women, and the endurance of women during tough times all create a successful world. Conclusion Femininity is a sophisticated power that brings together strength, style, authority, and a positive social impact. It breaks stereotypes but encompasses resilience, self-expression, leadership, and change. Women are redefining history by simply being themselves boldly, elegantly, and powerfully. The woman of today is a warrior in her own right, changing the world with brains, flair, and compassion. From boardrooms, classrooms, runways, to homes, femininity remains a force for change. To be feminine is to be powerful—one that can change the world for the better. Call to Action Never diminish your essence, if you are a woman — embrace your feminine side and do it with pride. If you are a man, encourage and celebrate the women in your life. So, let us create a world where we value, empower, and express femininity. Also Read: 8 Vital Tips on How to Self-Prioritize

Why Brand Reputation Matters for Your Business and How Inconsistent Branding Could Destroy It

Why Brand Reputation Matters for Your Business and How Inconsistent Branding Could Cost You

In any business, brand reputation is one factor that can make or break your success. Brand reputation is how the public perceives your company or brand. It’s what people think of when they hear your name or see your logo. Let’s think of it this way: Imagine you’re in a supermarket, standing in front of the soft drink aisle. You see two options: Coca-Cola, a trusted, well-known global brand, and a lesser-known local brand you’ve never tried before. Which one are you more likely to choose? Most people would pick Coca-Cola, even if the local brand is cheaper. Why? Because Coca-Cola has earned trust over the years through consistent product quality, solid marketing, and a great customer experience. The familiarity and reliability of Coca-Cola make it the easy choice. This is the power of brand reputation. A strong reputation builds trust with customers, and trust is what influences their purchasing decisions. When customers trust your brand, they come back for repeat business, recommend you to others, and help drive your sales. It also helps your brand stand out in a crowded market and attract new customers. On the other hand, a poor reputation can have the opposite effect. It can lead to lost sales, bad reviews, and a damaged image that’s tough to repair. That’s why building a solid brand reputation is so important. How Brand Reputation is Built Building a strong brand reputation doesn’t happen by accident. It’s earned over time through consistent actions. Brands with good reputations always deliver on their promises, maintain high quality, and engage with customers in a way that makes them feel valued. Here’s how you can build a strong reputation: Consistency in Quality: Always offer reliable products or services that live up to your brand’s promises. Reliable Customer Service: Be there for your customers when they need you. Resolve issues quickly and professionally. Clear Messaging: Make sure your message is always clear and aligned with your brand’s values. Also ensure it’s consistent across different platforms. Well-known brands like Coca-Cola, Nike, Tesla, and Amazon are great examples of companies that have built trust by staying consistent in their messaging and actions. They don’t just promise quality; they deliver it at every interaction with their customers. The Danger of Inconsistent Branding While building trust is important, protecting that trust is equally crucial. Inconsistent branding can be a silent killer for businesses. Imagine you’ve trusted a brand for years, but suddenly their messaging, product, or service quality changes. That can confuse customers and make them question whether they can still rely on the brand. Studies show that about 1 in 5 businesses fail because of inconsistent brand reputation. You’ve probably seen it happen: brands that were once popular fade away because they lost their consistency. Whether it’s due to poor customer service, a drop in product quality, or mixed-up messaging. The damage to a brand’s reputation can be hard to fix.This is why maintaining a strong brand reputation is a continuous effort. It’s something every business, big or small, must invest in. At TRW Consult, we help to manage your brand reputation. Wedon’t just monitor your brand; we help protect and promote it. Using a combination of powerful tools, including native and artificial intelligence, we track your brand’s performance, spot potential risks, and take proactive steps to ensure your reputation stays strong. What does this mean for you? It means that with TRW Consult on your side, you stay ahead of the competition. We make sure your branding is consistent across all platforms, which helps maintain customer trust and boost sales. We also ensure that your messaging stays clear, compelling, and true to your brand promise. Ultimately, trust turns customers into loyal fans. At TRW Consult, we help you build and maintain that trust with strategic brand management. With our help, you can rest easy knowing that your brand’s reputation is in the best hands. We’ll handle the details, so you can focus on growing your business. Are you ready to protect and promote your brand? Reach out to us! Also Read: Why Having a Brand Identity Is Good for Your Business

Adieu to Social Media Content Deluge: Let us Manage Your Content

Adieu to Social Media Content Deluge Let us Manage Your Content (1)

Are you struggling with creating social media contents that drive leads to your business brand? Coupled with your 9 to 5 job, is it becoming extremely hard to consistently spindle contents for your struggling business? Have you taken a seat to consider the mental and emotional toll it is taking on you? Or do you need help to attract significant civic engagements to your business post? Better still, is it an educative or entertaining content you desire? Have you heard of TRW? Do you know that starting a business from the scratch isn’t as busy as new entrepreneurs might think? A lot of thoughts such as how to creatively construct social media contents run through the mind of the new business owner who at inception acts as the driver, manager, cleaner, HR, accountant, among others. It is as hectic as running a 9 to 5 job. Common challenges faced by businesspersons range from: finding the first users down to recruiting talented individuals to work for the company, taking the wrong business steps, not understanding cashflow, maintaining legal compliance, running both onsite and online social media content ads and keeping up with changing technological tools. First time users of products are beacons of light that help business tycoons testify about the credibility of their businesses. Lack of leads is a dilemma to every business owner as the opportunity to offer their services and sell is apportioned to them, no matter their expertise. Thus, a business can only thrive when it has customers to sell to. Helping businesses to Thrive on social media is TRW’s most cherished hobby. Creating meditative time for your business is a vital but time-consuming process. The significance of these systems cannot be underemphasized as working structures build trust in clients.  Therefore, setting aside time to ruminate over your business or businesses is key as running social media campaign ads stirs trust in the subconsciousness of audiences. Research has shown that many entrepreneurs worry about their business’s financial health. The struggle to manage cash flow effectively as an entrepreneur can be a daunting task. With the right strategies in place, it’s possible to stay ahead of the game and maintain a healthy cash flow which ranges from tracking expenses to negotiating payment terms with vendors. Another challenge entrepreneurs have is keeping up with the ever-evolving technological tool. Being the director as well as the Human Resource Manager isn’t what any trader with a global business vision should consistently practice; at inception is acceptable, but it should be abolish going forward. Such an individual should learn to delegate. Hence, what you need is a work-life balance. Work-life balance can seem evasive to enterprisers, but finding a comfortable evenness between work responsibilities and your personal life will eliminate a mountain of stress. While the perfect work-life balance does not exist, establishing realistic expectations for yourself and sharing them with your loved ones and team (if you have one) is vital to finding as much balance as possible. Demands will wax and wane, and a 50/50 split of your time isn’t always feasible or sustainable. Still, taking care of your health, working on something you’re passionate about, communicating transparently with employees, loved ones and clients, and having hobbies that bring you joy can help establish a proper work-life balance. Yet, it has been discovered many people make plans to achieve these goals but never attain it due to one reason or the other. Entrepreneurs endure lots of pain in pursuit of their dreams and business success. The truth is that this pain won’t last forever, and you can find supportive and skilled people to lean on to make the process more bearable. Don’t you think it is time to consider getting support of experts that can help you attract the right users of your product or desired clients to your business? TRW is proficient in deploying an intuitive blend of native resources and digital tools in crafting, refining, and projecting brand narratives for privates, corporates and governments. Her specialty includes advocacy, brand promotion, civic engagements, crisis management, digital footprints, digital PR, web publishing, process improvement, reputation management, SEO, among others. Interested? Visit us at: https://babatundeoladele.com/contact/ YOU CAN ALSO READ: Advertising:10 Tips to Creating Effective Advertising Contents    

Love, A Treasured Antidote for Healthy Relationship

Love TReasured Antidote for Healthy Relationship

Love, some says it hurts. some says it is poison. What does love means to you? Historically, it had been noted that the most successful businesses have understood the power of building emotional connections (emotional intelligence) with their customers. From Henry Ford to Steve Jobs, love and empathy have always been at the core of their customer relation modus operandi. Looking back, statistics have shown that businesses without leads find it difficult to generate income, while those with returning leads tend to increase their income revenue. The connection between generating new lead and returning customer is ‘love’. Oxford dictionary defines love as, “An intense feeling of fondness or attraction, deeper and stronger than liking, especially when associated with a romantic or sexual attachment to someone”. Though it emphasizes a romantic or sexual relationship, many scholars had researched the theme of ‘Love’ and coined it in their own thoughts. In 1970, the psychologist, John Lee summarized Love into primary and secondary love. The primary love was further broken into three forms, namely: Eros or erotic love; Ludus or playful love and storage or familial love (the kind expressed by parents towards their children). The secondary which is a mixture of the pry’s include: Mania or obsessive love (mixture of Eros and Ludus); pragma or mature love (mixture of Ludus and Storge) and Agape or unconditional love (mixture of Storge and Eros). One prominent psychological theory of love, the triangular theory, was also introduced in the 1980s by the American psychologist, Robert Sternberg. Sternberg argued that love has three emotional components. These are intimacy, passion, and decision or commitment. The biochemists are not left out as they consider ‘love’ to be a biological process because they belief that positive relationships or socializing triggers the cognitive process that affects man emotional and neurological state. As socialists correctly surmised, humans are social animals. Relationship with others evokes the hunger for socialism in man which can transform into desires like lust which is generated by hormones such as Oxytocin and Vasopressin in the body. However, how is this related to man and his relationship with others? The bible told us that, “God is love”. The foundation of all humans is “love”. Among other factors that make a man and woman become couple, is affection. we have seen many cases like murder, homicide, suicide, bitterness, low-self-esteem, and so on occurring in our society is due to factors that are traceable to lack of love or lack of devotion. when obsession is not mistaken as love, the world rejoices. The bible cited many examples on how we are expected to love in order for us to enjoy the good life God has mapped out for us. Here are some bible verses stating how to express love. 1 Corinthian 13:4 – 8 quotes that, “Love is patient, kind and does not envy, boast or rejoice in wrongdoing”. John 15 verse 12 -13 stated that God said, “This is my commandment, that you love one another, for love is from God”. Matthew 22:  37 – 38 stated that, “Love the lord your God with all your heart and with all your soul and with all your mind, love your neighbour as yourself”. 1 john 4:16 -18 says, “And so we know and rely on the love God has for us. God is love. whoever lives in love live in God and God in them. This is how love is made complete among us so that we will have confidence on the day of judgement; in this world we are like Jesus. There is no fear in love, but perfect love drives out fear, because fear has to do with punishment. The one who fears is not made perfect in love. Jesus death on the cross signifies His love for man. as water is life to fish, so is salvation of souls to Christ. this love intensity reveals His dimension of love for man which hasn’t wane. Let’s quickly dive into the benefits of love. Love brings peace. Love incite unity and advancement. Love improves our mental health. Love help us to build social connections. Love yields better physical health. Love as a parenting tool strengthens bond between parents and their children. Love is a strategy for business growth. Love between parents and children produces confident and successful adult. These are a few of what love can do. Considering the challenges man is facing in his society, do you believe that the world can be a better place if every human being walks and live in God’s love? ALSO READ: Torn Between Love and Letting Go